Who is Primera?

The broadest national distribution network in the turf and ornamental industry, providing trusted local expertise and unsurpassed value.

distributors ready to go
distribution points across the USA
of top-quality turf and ornamental products

Member Spotlight

Wilbur Ellis Celebrates 100 Years!

Primera member Wilbur Ellis is about to celebrate their 100th anniversary on June 29, 2021, join us in celebrating this milestone and to read more about what they are doing to celebrate a century of Wilbur-Ellis history. The story starts in 1921 when three young men took a leap of faith and launched a company that has captured the opportunities, weathered the storms and continues innovating, giving and evolving to grow our business for the next 100 years. Click here to read more about their history and what they are doing to celebrate.

See All Members

Learn more about Primera

We have the industry’s best business partner.

Broadest supplier base in the industry:

Growing Distributor Membership

Join Us Now

Learn more about becoming a Primera Distributor or Supply Member

  • This field is for validation purposes and should be left unchanged.