Who is Primera?

A member-owned cooperative of passionate growth-minded distributors who partner with best-in-class suppliers to strengthen the ability to service the end-user while outperforming the market and the competition.

Independent Distributor Members
of top-quality turf and ornamental products
Member Spotlight

Member Spotlight

Get to know your Member-Owner Agra Turf Inc.

At Primera, our owners are not just distributors running a company, they are families.  Celebrating 50 years in the industry there is no finer example of family than our owner in Searcy, Arkansas – Agra Turf!

Agra Turf was established in 1972 by Ron Fisher and sons and has grown into a well respected, regional distributor of fertilizer, pesticides, golf course accessories, safety equipment – if it pertains to turf and ornamentals, they have it.  As a family run business, lead now by son Rodney Fisher, every day Agra Turf puts an emphasis on the customer and their needs so they also feel like part of the family.  Their dedication to customer service has been a key to success for many years.

Currently servicing accounts in 11 states, and all from a centrally located warehouse in Searcy, Arkansas.  The dedicated sales staff has almost 200 years combined experience to help customers deal with turfgrass problems on golf courses, sports fields, lawncare situations – you name it, if you grow or deal with turfgrass, they have the solution for you.  If you want to learn more about Agra Turf, or the services they offer, check out their website www.agrainc.com

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Primera Featured Supply Partner Sponsors

Allied Nutrients
AMGUARD Environmental Technologies
Apex-10 Natures Wonder
BASF – Non agency items only
Chapin Sprayers
EC Grow
Gowan-Limited Portfolio
Landmark Seed
Lebanon Fertilizer & Seed
Lido Chem/Performance Turf
Luxembourg MSMA
Mountain View Seeds
PBI Gordon
Precision Organics
Prime Source – A Division of Albaugh
Profile Products
Sea 7
Seed Research of Oregon
Spring Valley
The Andersons
Turf Care Supply

Learn more about Primera

We have the industry’s best business partners.

Broadest supplier base in the industry:

  • Over 45 suppliers with broad portfolios in the turf, ornamental, and specialty green industry. Offering products for fertility, seed, erosion control, pest control, aquatics, and more.

Growing Distributor Membership

  • 55+ distributor members with local presence nationally
  • 900+ distributor member shipping locations to serve the industry
  • Cooperative Buying Power

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Learn more about becoming a Primera Distributor or Supply Member

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