Who is Primera?

A member-owned cooperative of passionate growth-minded distributors who partner with best-in-class suppliers to strengthen the ability to service the end-user while outperforming the market and the competition.

Independent Distributor Members
of top-quality turf and ornamental products
Member Spotlight

Member Spotlight

Get to know your Member-Owner Central Turf & Irrigation Supply

At Primera, our Member-Owners are not just regular distributors.  They are caring friends and family looking to support each other and help their local area.  Take a look at our member-owner Central Turf & Irrigation to see what they are doing to help the community and support the industry.


At the end of each year, the Central Turf & Irrigation Supply team joins together to give back in a big way to a charity that shares their goals and values. Whether it’s donating custom built bicycles to foster children or putting together care packages for homeless veterans—the Central team shows they care by doing.

This year, Central donated 3,000+ items of food to Feeding Westchester, a member of Feeding America which is a nationwide nonprofit network of food banks. The food will be distributed to food pantries in the New York area, helping feed the most vulnerable during the holiday season.  In addition, Central has partnered with Toys for Tots to help bring smiles and happiness to children in need this holiday season! Central branches throughout the U.S. are registered as toy drop-off locations now through mid-December for new, unwrapped toys. Learn more here: Central Turf & Irrigation Toys For Tots


As a company Central always try to do better—whether that’s for their communities, their customers, their fellow colleagues, or the industry. They kick off each new year with a theme to better themselves—and bring in speakers to help them embrace that theme, grow and share the learnings, and do better all year long.   In early November, Central hosted their annual Kickoff Event with more than 100 of their top performing employees, as well as 21 of their most strategic vendor partners. The three-day event was filled will education, energy, and engagement to help the team be prepared for the upcoming year with the most updated industry news, tools & resources, and products.

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 Experience the Central Difference


About Central

Central Turf & Irrigation Supply is the largest family-owned and operated, multinational supplier of irrigation, landscape, agronomic, sustainable products, lighting, hardscape, and grounds care equipment—with more than 50 locations in the U.S. and Canada.

Established in 1990, Central is a solution-focused partner for residential and commercial landscape professionals, offering the largest quantity of in-stock inventory in the green industry. For the contractor, by the contractor—Central provides professional and business development resources from large-scale design services and technical support lines to training and marketing services.

For more information, please visit www.centraltis.com.

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Primera Featured Supply Partner Sponsors

Allied Nutrients
AMGUARD Environmental Technologies
Apex-10 Natures Wonder
BASF – Non agency items only
Chapin Sprayers
EC Grow
Gowan-Limited Portfolio
Landmark Seed
Lebanon Fertilizer & Seed
Lido Chem/Performance Turf
Luxembourg MSMA
Mountain View Seeds
PBI Gordon
Precision Organics
Prime Source – A Division of Albaugh
Pro’s Choice
Profile Products
Sea 7
Seed Research of Oregon
Spring Valley
The Andersons
Turf Care Supply

Save The Date
Primera Meeting February 8, 2022
GCSAA Conference and tradeshow

Learn more about Primera

We have the industry’s best business partners.

Broadest supplier base in the industry:

  • Over 45 suppliers with broad portfolios in the turf, ornamental, and specialty green industry. Offering products for fertility, seed, erosion control, pest control, aquatics, and more.

Growing Distributor Membership

  • 55+ distributor members with local presence nationally
  • 900+ distributor member shipping locations to serve the industry
  • Cooperative Buying Power

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Learn more about becoming a Primera Distributor or Supply Member

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