For Turf, Ornamental & Specialty Distributors
- Consolidated sourcing positions
- Unique and innovative product offerings, and scaled business services that empower competitive advantage, efficiency, and differentiation.
- Access the advantages of scale, distributors still maintain independent operational structures that allows them to best service their customers.
Why Become A Primera Distributor?
We have built distribution's best business partner.
Broadest Supplier Base in the Industry:
- Nearly 3x the supplier base of the other primary competing group
- 60 Suppliers across full chemical (All basic and primary off-patent) + Fertility + Seed + Erosion + Value Add
Delivering Incremental Sales Through:
- Set aside bids
- Key PrimeraOne exclusive offerings
- Less than half the cost to serve
- Low Overhead / Broad number of members
Best Protection of Rebate Dollars:
- Governance and insured protection mitigates rebate dollar loss if other members business fails
Access to sales programs with all basic and all core off-patent chemical companies, industry leading seed suppliers and primary fertility manufacturers.
Empowering distributor incremental sales through end user access programs.
Access to a broad portfolio of university tested and field proven PrimeraOne® branded products, including the innovative APEX-10 Turf Health and ETQ Fungicide technologies.
Supporting the distributors’ broadest market segment opportunity.
Superior ROI – Protected and efficient cost-to-serve for optimal business impact.